Marco Giugliano
Bio layout
I am a fashion designer, creative director and image maker based in Milan. My practice is rooted in collecting, archiving and recomposing visual fragments. Through fashion, image-making and artificial intelligence, I use them to construct new narratives, characters and worlds. For over a decade I co-founded and creatively directed Marcobologna, developing collections, campaigns and a visual language that explored fashion as a form of storytelling. Today my work extends across fashion design, creative direction and artificial intelligence, using different tools to the same curiosity. I approach every project as an exercise in world-building. Whether designing a collection, creating a character or constructing an editorial image, my interest lies in shaping coherent visual narratives in which garments, people, objects and environments become part of a single ecosystem. My work often explores the space between glamour and decay, memory and invention, reality and fiction. I am drawn to images that persist over time, to traces of the past, and to the ways visual culture is continuously transformed.
marco@marcogiugliano.com +39 393 56 92 58 2